Subox Mate

Spec sheet
Battery
1450mAh device battery (Type-C) + each D-Pod carries its own built-in 300mAh battery
Rated puffs
Up to 50,000 puffs
Nicotine
0.35% (3.5mg/ml)
Flavors
10
Charging port
Type-C
Material
Plastic shell
Retail price
$26.99
Appearance
Cylindrical D-Pod paired with a squared-off metal body section; the front carries an LED digital display showing battery level and current mode. Some pods feature a shield/laurel crest graphic, with colorways varying by flavor (at least pink, blue, yellow, green, black confirmed). Switchable between DTL (direct-to-lung) and MTL (mouth-to-lung) draw styles, adjustable airflow, 0.5Ω coil resistance.
Target audience
Low nicotine strength (0.35%) suits users seeking a lighter nicotine experience or those transitioning from traditional cigarettes; three modes (Eco/Normal/Sport) plus DTL/MTL switching suit users with more specific preferences around draw experience — not the simplest entry-level option.
Market & channel positioning
Primary market
US
Recommended channels
Mid-to-upper mainstream pricing ($26.99); the replaceable-pod, dual-battery, DTL/MTL feature set is relatively complex, so vape specialty shops (which can walk customers through it) are the better primary channel, with online wholesale as a secondary channel
Price tier
Mid-to-upper mainstream pod-system price tier ($26.99)
Product gallery

Spec overview

Colorway lineup
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